NEW PRODUCTS

Tough reel built for demanding conditions The PENN Spinfisher VII 10500 delivers reliable performance in harsh saltwater environments. Its IPX5 sea...

Kingfish can't resist The Pro Hunter iBlue Jerk Bait Stickbait is an essential addition for the serious anglers. Its floating design keeps the lur...

A tacklebox must-have! Toby lures are some of the best-selling lures worldwide due to their effectiveness when targeting fresh and saltwater specie...

Secure your catch Hex Wobblers are one of New Zealand's favourite lures and have been proven over the years as an excellent way to catch many speci...

If You're a Pro, You Know!   The Vexed Dingle Dangle Pulley Rig is designed tp clip down the bait which will result in a longer more aerodynamic ca...

Victory Curved Filleting Knife 25cm All Victory knives are manufactured in Auckland, New Zealand out of imported German German X46Cr13 no-stain Hig...

Victory Narrow Fillet Knife 22cm The Victory 2/506/22/115 Narrow Fish Fillet Knife is ergonomically designed for enhanced comfort and ease-of-use. ...

Optimize depth control The Sea Harvester Rainbow Braid offers precise depth control for your jig, bait, or soft plastic, making it perfect for catc...

Protect your drone This Aeroo Pro Landing Pad is perfect for beach use to inhibit sand from getting into your motors.  It will conveniently fold ...

Keep your gear organised The Jiggle Lure Tackle Bag Backpack features plenty of compartments for all your fishing and camping gear. This versatile ...

IN-STORE PICKUP OR LOCAL DELIVERY IN NAPIER/HASTINGS ONLY.   Increase your catch rate Addiction Outdoors Mackerel Berley Bomb is one of the most ...

Improve your vision with added protection These Addiction Outdoors Polarised Sunglasses are designed to protect your eyes and improve your vision ...

Super effective! The Ocean Assassin Mutsu Flasher Rigs are ideal to use for most fish species. These can be used on the boat, off the rocks and ev...

IN-STORE PICKUP OR LOCAL DELIVERY IN NAPIER/HASTINGS ONLY.   The most versatile bait Target a number of species with Addiction Outdoors Octopus B...

Clip and deploy The Aeroo Pro Payload Attachment Cable for your Aeroo Pro drone is looped at both ends, to attach to the drone and also a var...

Don't get caught with a dead battery The Aeroo Pro AI Flight Battery for the Aeroo Pro, is built with industrial-grade components and ...

Charge 4 batteries Sequentially The Aeroo Pro Multi Station Battery Charger for the Aeroo Pro is designed to charge up to 4 Aeroo Pro AI Ba...

Stay dry The Nacsan Nylon Chest Waders have been expertly constructed with heavy duty 420 Denier Nylon for superior durability against wear and t...

Increase your catch Prepare effectively for whitebait season with the Nacsan Folding Goby Whitebait Screen. This reliable tool helps guide fish dir...