Surfcasting

Tough reel built for demanding conditions The PENN Spinfisher VII 10500 delivers reliable performance in harsh saltwater environments. Its IPX5 sea...

Kingfish can't resist The Pro Hunter iBlue Jerk Bait Stickbait is an essential addition for the serious anglers. Its floating design keeps the lur...

Secure your catch Hex Wobblers are one of New Zealand's favourite lures and have been proven over the years as an excellent way to catch many speci...

If You're a Pro, You Know!   The Vexed Dingle Dangle Pulley Rig is designed tp clip down the bait which will result in a longer more aerodynamic ca...

Super effective! The Ocean Assassin Mutsu Flasher Rigs are ideal to use for most fish species. These can be used on the boat, off the rocks and ev...

Keep your catch fresh These Mad About Fishing Fish Cooler Bags are perfect for any angler with their leak-proof construction and durable PVC skins....

Ready for action The Jiggle Lure Blue Bait Kahawai Spinner Lure is perfect for catching Kahawai. The unique dimple texture on the body of the lure...

Ready for action The Jiggle Lure Blue Bait Kahawai Spinner Lure is perfect for catching Kahawai. The unique dimple texture on the body of the lure...

Perfect long cast sinker The Last Cast Breakaway Sinker with Hook Retainer is designed to cast further complete with retainer for your long cast ri...

Super effective! The Ocean Assassin Mutsu Flasher Rigs are ideal to use for most fish species. These can be used on the boat, off the rocks and ev...

Effective against everything from Snapper to Trevally These Fishtech Mutsu Flasher Rigs are designed to be easy to use and super effective - just p...

Effective against everything from Snapper to Trevally These Fishtech Mutsu Flasher Rigs are designed to be easy to use and super effective - just p...

Maximum strength and minimum stretch Provides maximum strength and minimum stretch allowing you to feel bites and easily set your hooks. Woven from...

Keep your bait elevated The Bite Lumo Floats are a must-have for your traces. They'll keep your hooks and bait off the seabed, minimizing the risk...

Perfect hook for surfcasting Octopus Hook is the perfect choice for surfcasting or estuary fishing. Constructed from high carbon steel with a premi...

Top Quality Hooks These 5X strong Mustad Treble Hooks are specifically designed for extreme hard fighters, ensuring a solid hook set every time. F...

Never miss a catch with this bite alarm This fishing rod bite alarm is specifically designed for night fishing, making detecting bites in low-ligh...

Affordable rod with superb action This is an affordable surfcaster rod with excellent action. The blank is made of composite material. The first ri...

HAM & CHEESE - UNI BERLEY CAGE PACK Ham & Cheese Uni Berley Cage packs is Perfect for Surfcasting where it’s hard or impossible to ber...

FLADEN - 14FT MAXXIMUS MK1 SURF ROD 425CM 3-PIECE Features: This rock and surf rod comes with a fully movable reel seat so you can adjust where you...

Fishbites catch more fish! The Fishbites Bag O' Worms is an effective alternative to worms, offering consistency and convenience. Fish that will e...

Fishbites catch more fish! The Fishbites E-Z Longer Lasting Baits makes a good choice for offshore bottom fishing, surf fishing, or when you're in...