Excluding Bargain Bin, Gift Cards, Tickets and Dropshipping

SEAFLOW -  BILGE PUMP 12V 1100 GPH Features: Meets or exceeds RoHS, SGS, and ISO standards Traditional operation by switch or float switch Entirel...

IN-STORE PICKUP OR LOCAL DELIVERY IN NAPIER/HASTINGS ONLY.   Bait that stays put Keep those pesky little fish at bay and attract the big fish wit...

IN-STORE PICKUP OR LOCAL DELIVERY IN NAPIER/HASTINGS ONLY.   Great all-round bait Discover the ultimate frozen bait with Seawork Razorbelly Pilcha...

Irresistible to Kingfish and Tuna Confidently take on any fishing challenge with the Smart Angler DTF19 Diving Lure. Equipped with a metal lip, we...

High precision medium heavy action The Smart Angler Asfalia Spinning Rod Combo features Graphite Core Construction for increased sensitivity and s...

Sleek and Sharp The Smart Angler Stainless Steel Double Hook is the perfect choice for catching big fish with plug baits! Upgrade your lures with t...

Strong and Reliable The Smart Angler Split Rings are made from high quality stainless steel to avoid rust and corrosion. To use, simply attach thes...

Smooth and strong The Smart Angler Ultimate 8000 Spinning Reel is a heavy-duty super reel that features a graphite body and handle. This tough and ...

SMART ANGLERS HAND CRIMPING TOOL This no-fuss Hand Crimper Tool is designed to crimp double barrel leader sleeves and single sleeve crimps. Its dua...

Smart Anglers - Salted Bonito 

Smart Anglers - Salted Bonito 

Smart Anglers - Salted Squid

SNAPPER TACKLE - 3 HOOK LUMO SHRIMP TARAKIHI RIG FEATURES: Exclusive New Zealand Design. Designed for catching Tarakihi by NZ ‘s leading charter o...

SNAPPER TACKLE - DIAMOND EYE KABURA LURE Unique placement of the eyelet allows for the lure to sit horizontal in the water column. Especially suit...

SNAPPER TACKLE - HARD LUMO BEADS 50pk SIZES: 8mm 10mm

Lure your target species The Snapper Tackle Kabura Ledger Rigs are the ultimate hybrid between a kabura slow jig and a flasher rig! Each b...

Irresistible to a wide variety of fish These Snapper Tackle Kahawai Jigs are perfect for jigging or casting and retrieving for Kahawai, or even mi...

SNAPPER TACKLE - KINGI KNIFE JIGS VERTICAL JIGGING FEATURES: Comes in Sardine Blue, Pink or Orange colours Weighted for a gentle fluttering action...

Designed in NZ especially for NZ fish! SnapperTackle Flasher Rigs are sure to hook 'em! With extra heavy, double gauge recurve hooks and soft lumo ...

Snapper can't resist The Snapper Tackle Flasher Rigs with Squid Skirts are ideal when you need a little extra bling, particularly for Gurnard or w...

Perfect for all types of fishing The SnapperTackle Silver Hex Wobbler Lure is the go-to choice for avid anglers, offering versatility through cast...

SNAPPER TACKLE SOFT LUMO BEADS FEATURES: Soft lumo Beads 10mm and 8.3mm options Great for tying your own rigs and traces. We also sell hard l...

SNAPPER TACKLE  SQUID SKIRTS 10cm 5pk FEATURES: Ideal for adding some colour and glow to your rigs! The “Luminous” colour option is a fully lumino...